The Challenge
Creating high-quality business content—proposals, reports, emails, marketing materials—is time-consuming and often inconsistent across teams. UK SMBs struggle to maintain brand voice while meeting tight deadlines, particularly when experienced staff are busy or unavailable. Many resort to using public AI tools for drafting, raising serious data privacy concerns when sensitive business information is shared with external systems.
The AI-Powered Solution
Moterra’s AI Innovation Platform provides a secure environment for content creation that learns from your existing successful documents. The Smart AI Assistant drafts content in your company’s tone, following your best practices and incorporating specific business terminology. It can generate proposals, reports, emails, and marketing materials while keeping all your data private and secure within your AWS environment.
Business Benefits
- Content creation speed increased by 70%, turning hours of work into minutes.
- Improved Quality & Consistency: Maintain brand voice and quality standards across all documents, regardless of which team member creates them.
- Risk Reduction: Eliminate data privacy risks associated with using public AI tools for business content.
Real-World Impact
An architectural design studio in London with just 12 employees was struggling to respond to a growing number of tender opportunities. Each response required 2-3 days of work from senior architects, limiting how many projects they could pursue. After implementing Moterra’s platform, they created a proposal template library that the AI could adapt for specific opportunities. Their response time dropped to half a day, and the consistency of their submissions increased dramatically. Within six months, their win rate improved by 23%, and they secured two major projects they previously wouldn’t have had the capacity to pursue.
“Our marketing team now produces twice the content in half the time—and it’s consistently on-brand. The AI has learned our tone of voice so well that clients can’t tell which emails were drafted by humans and which had AI assistance. It’s given our small team the output capacity of a much larger agency.” — Creative Director, Digital Marketing Agency
How It Works
The platform’s Smart AI Assistant (powered by Claude models via AWS Bedrock) analyses your existing successful content to understand your unique style and requirements. It integrates with the Internal Data Assistant to incorporate accurate company information, pricing, and case studies from your document repositories. All content generation happens within your secure AWS environment, ensuring your business data and draft content never leaves your control.
🔒 Moterra AI Keeps Your Data Private
- All AI processing happens within your private AWS environment
- No data used for model training or shared with third parties
- Fully compliant with UK and EU data protection regulations
- Complete data sovereignty—your information stays under your control
Getting Started
Implementation takes 2 weeks and includes training the system on your existing high-performing content. Moterra’s experts will help identify your best documents to use as training examples and set up templates for different content types. Request a custom content creation demo where we’ll use 3-5 of your existing documents to train the AI and show you a real-time generation of new content in your brand voice.
